Sonderanalyse, operated by Sonderanalys Media Ltd, respects your privacy and is committed to protecting your personal data under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. This policy explains how we collect, use, and safeguard your information when you visit sonderanalyse.de or interact with us directly, and it sets out your rights and our responsibilities as a digital news publisher.
Who controls your personal data?
Sonderanalys Media Ltd, a private company registered in Gibraltar (company number C 92009, Malta Business Registry), is the data controller for the processing of your personal data under UK GDPR. Our registered office is Office 9, Business Centre, Valletta, 0000, and our main phone number is +356 2138 9009. For any data protection enquiries you can contact our editorial team at info@sonderanalyse.de.
What personal data do we collect?
We collect information you provide voluntarily, such as your name and email address when you subscribe to our newsletter, contact us via info@sonderanalyse.de, or submit a tip through our /about-us/tip-us/ page. We also automatically collect technical data including your IP address, browser type, operating system, and browsing behaviour on our site via cookies and analytics tools.
This automatic data helps us understand how readers use our content and improve our service. We do not collect any special category data (such as political opinions or health information) unless you choose to share it in a tip or message – in which case we will treat it with extra care and only process it where necessary for our journalistic activities under the Data Protection Act 2011, Schedule 2, Part 5 (journalism exemption).
How do we use your personal data?
We use your data for the following purposes: to deliver the newsletter you have subscribed to, to respond to your enquiries and tips, to improve our website and editorial content, to comply with legal obligations, and to protect the security of our systems. We never sell your personal data to third parties.
If you contact us via tips@sonderanalyse.de or use our /about-us/contact/ page, we may store your communication for editorial follow‑up and to verify sources. Our advertising and commercial partners receive only aggregated, anonymised data unless you have separately consented to share information with them.
What is our legal basis for processing your data?
We process your data under one or more of the following lawful bases: your consent (for newsletter subscriptions and non‑essential cookies), legitimate interest (for journalism, analytics, site security, and direct marketing where we have a clear reader‑focused purpose), and legal obligation (for example, responding to a court order or data subject request).
Where we rely on legitimate interest, we balance that interest against your rights and freedoms. Our editorial mission – trustworthy Swedish journalism that helps readers understand complex issues – constitutes a robust legitimate interest under Article 6(1)(f) UK GDPR. For any processing that involves special categories of data, we rely on the journalism exemption in the Data Protection Act 2018 as described in our /editorial-policy/.
How long do we keep your personal data?
We retain your personal data only for as long as necessary to fulfil the purpose for which it was collected. For newsletter subscribers, we keep your name and email address until you unsubscribe or for two years after your last interaction with our emails. Tip submissions and correspondence are kept for up to three years after the story is published, or longer if required for legal or editorial accountability.
Technical data such as IP addresses and analytics logs are retained for 26 months and then anonymised or deleted. We periodically review our retention schedules to ensure compliance with data minimisation principles.
What are your rights under UK GDPR?
You have the right to access your personal data, request rectification or erasure, restrict processing, object to processing (including for direct marketing), and request data portability where technically feasible. You may also withdraw consent at any time without affecting the lawfulness of processing prior to withdrawal.
To exercise these rights, please email our fact‑checking desk at factcheck@sonderanalyse.de or write to our editorial office. We will respond within one month. If you are unhappy with our response, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) in the United Kingdom.
Do we share your data with third parties?
We share your personal data with trusted service providers who help us operate our website, send newsletters, and analyse traffic. These include our hosting provider, email delivery platform, and analytics services (such as Google Analytics with IP anonymisation enabled). All processors are bound by contracts that require them to protect your data and process it only in accordance with our instructions.
We do not share your personal data with advertisers or commercial partners unless we have obtained your explicit consent or aggregated the data so you cannot be identified. We may disclose data if required to by law, regulation, or a valid legal request, and we will notify you where possible unless prohibited.
Where is your data stored?
Your personal data is stored primarily on servers located within the European Economic Area (EEA). Some of our service providers may store data in the United Kingdom or the United States. In every case we ensure adequate safeguards are in place, such as Standard Contractual Clauses approved by the European Commission or the UK adequacy regulations, to maintain the same level of data protection as under UK GDPR.
Our editorial team operates from Sweden and Germany, and your data may be accessed from those locations solely for editorial and administrative purposes. We take all reasonable technical and organisational measures to prevent unauthorised access, loss, or alteration.
How do we use cookies and similar technologies?
We use cookies to make our site function properly, to remember your preferences, and to collect anonymous analytics about how you interact with our content. Some cookies are essential for security and technical operation; others are non‑essential and require your prior consent. You can manage your cookie choices at any time.
For full details on the categories of cookies we deploy, how to control them, and our retention periods, please see our dedicated /about-us/cookie-policy/. This policy is incorporated by reference into this privacy policy and explains how third‑party cookies from analytics and affiliate partners are handled.
What you can expect from us
We are committed to transparent, data‑minimal practices that serve our journalistic mission while respecting your privacy. You can expect us to regularly review this policy, to update you of any material changes by notice on our site, and never to process your data for purposes incompatible with those described here. We train our editorial team – including Chefredaktör Matthias Richter, Redaktionschef Julia Schmid, and the fact‑checking team led by Anna Engels – on data protection obligations.
Our policy also applies to any data collected via our /about-us/newsletter/ sign‑up, /about-us/tip-us/ submissions, and other editorial interactions. We take a “privacy by design” approach, meaning we consider data protection from the outset of any new project or feature.
Questions or concerns?
If you have any questions about this policy, wish to exercise your data protection rights, or want to report a potential breach, please contact our editorial team at info@sonderanalyse.de. For formal complaints, you can follow our /complaints-procedure/ or reach our fact‑checking desk at factcheck@sonderanalyse.de. You also have the right to raise a concern directly with the UK Information Commissioner’s Office (ico.org.uk). We will do everything we can to resolve your query promptly and fairly.